By Cole Emery —

The Al J. Schneider Company has committed $3.5 million to the University of Louisville’s Athletic fund. The Al J. Schneider Company was formed in Louisville in 1947 and owns many local hotels, the most iconic being the Galt House Hotel. 

The gift from the Schneider Company will be given to the university over the next 10 years. The funds will be funneled into an expansion and renovation of the Planet Fitness Kueber Center. The Kueber Center was built in 2007 and includes training facilities and offices on U of L’s campus for the basketball teams and lacrosse team. 

“The sponsorship agreement avails us the opportunity to experience the amazing renovation of the hotel rooms and its amenities going forward,” said U of L’s Director of Athletics Vince Tyra. “The larger meeting space allows more supporters to experience some of our annual events for the first time. The Schneider family has been long time supporters of the university and we are very fortunate to forge this mutually beneficial partnership for years to come.”

In addition to the donation, special events for Cardinal Athletics, such as the annual Football Kickoff Luncheon and Basketball Tipoff Luncheons, will be staged in the newly renovated ballrooms, restaurants and public areas of the Galt House Hotel. 

“U of L Athletics is a centerpiece of our community, and this is a chance for us to be part of that excitement,” said Scott Shoenberger, president and CEO of the Al J. Schneider Company. “We are thrilled to be able to support another iconic Louisville institution in this way, and look forward to a long-standing, mutually beneficial partnership.”

The University of Louisville will recognize the donation by naming the football suite levels on the east and west sides of the Cardinal Stadium as The Galt House Hotel Suite Level. Signage throughout the stadium will identify the areas, as well as inclusion on the suite level tickets.

Photo Courtesy of Kenny Klein