By Olivia Krauth–
After a semester of PR issues, U of L is looking for a PR firm to help build its national profile.
According to the request for proposal, RFP, for the position, the firm should be “focusing on quality and accomplishments” while preparing for U of L’s next fundraising campaign, with a goal of $1 to $2 billion.
The RFP also asks for times when the firm has faced unplanned negative publicity and how it dealt with it for other clients.
Bids will be accepted until Nov. 20.
